Platinum
Platinum Vetactive Dry Hypoallergenic
wetadultallGrain-freeHypoallergenic claim
83Provisional
Provisional score — key data still being collected
Data incomplete
Price
Price is shown for comparison only — it is never part of the Food score.
£38.99 pack price (5kg)
£1.42 est. per day (typical dog)
£0.78 per 100g
£5.30/day(typical feeding rate — check the pack guide)
How the score breaks down
Nutrition84/100
- ash4 pts
- fat10 pts
- nfe7 pts
- fibre5 pts
- protein22.1 pts
- life stage fit15 pts
IngredientsNot yet assessed
Processing80/100
Maker standards & safetyNot yet assessed
As fed (from the label)
| Protein | 24% |
| Fat | 13% |
| Fibre | 3.5% |
| Ash | 6.9% |
| Moisture | 18% |
Dry matter basis
DM = as-fed % × 100 ÷ (100 − moisture %). NFE is the carbohydrate estimate left over.
| protein | 29.27% |
| fat | 15.85% |
| fibre | 4.27% |
| ash | 8.41% |
| Carbohydrate (NFE) | 42.2% |
Report an error
Score v1.0.0 · computed 22/10/2026 · not yet verified against the manufacturer's label